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Pros And Cons Of Internet Advertising
Regardless of the promotion package, Internet ad media plays an important role in determining the success of your product or service awareness on-line.
What are their advantages over other established media such as selling TV ads?
Advantages
1: Low-Cost
Even if the Internet ad can be displayed as very comprehensive compared to other media, it is definitely much cheaper than most. Internet Ad Packages are offered as low as $ 10.00 for a period of one month, or by a set amount of "hits", depending on the advertiser you go with.
2: The presentation to the market
If your product / service is aimed at the younger generation or the corporate world, Internet advertisements would be best because they are already hooked into the net, surfing websites. A few of these pages that you have your ad on, could give you a link to your own website as well. Result, a greater number of "hits" on your website!
3: Relatively trouble-free
Everything you really need is a PC, some knowledge and ideas for designing your site, then search for the best Internet ad package for your advertising needs and budgets, choose from a variety of advertisement ways like Banner Ads, text ads; whether you want to work with pop-ups or pop-unders, etc. All from the comfort of your home!
4: Update ads
Unlike TV commercials, which must be periodically updated, your Internet ads could go for some time without change. If they need updating, the amendment of the site or your ad is usually a very simple matter that can be done quickly and easily.
Disadvantages
1: Scope
It is a "limited" market that can be conquered, if you only use the Internet for advertising display. While more and more people every day are now into the use of technology and surfing the World Wide Web there are quite a few of the average consumers out there that are still on the older forms of advertising as a means to gather information on certain products and services. Fortunately for us Internet
advertisers, that is changing quickly in our favor, and this will soon no longer be an issue.
2: Additional costs
If you decide to rent the help of a professional, a freelancer or a company for the production of your site and /or advertising for your product or service, of course it costs more than if you did it yourself. While the costs can advance an initial disadvantage, the results in the long term may in fact be very beneficial if you have the right people to work with.
Conclusion:
The goal of Internet advertising is to offer the widest maximum exposure of your brand/product with the lowest possible cost. Given the list of advantages and disadvantages to using low-cost Internet advertising displays, an entrepreneur can now assess its applicability to his/her product or service.
In the final analysis, if you have an Internet presence and you are not using Internet advertising, then you are clearly missing out on a huge market. There is a lot of money to be made from the Internet, so go out there and snap up your share!
By: Ross the Pit Boss
Article Directory: http://www.articledashboard.com
Ross "The Pit Boss" has been involved with Customer Service and Sales, both Direct and now on-line since 1978. His years in the Casino Industry have afforded him a different perspective on internet and affiliate marketing. This unique view gives him the ability to see past the hype and go right to the heart of any product or service.
You can read more of his reviews and articles at GamblerMan.com
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How To Choose The Best Furnace Filter by Bill Whitworth
It may be difficult to imagine, but houses have lots of dust and selecting the best furnace filter is very important to air quality. Indoor air, according to the U.S. Environmental Protection Agency, is two to five times more polluted than the outdoor air. But the reason most people are not aware about this is because microscopic size dust particles are present in the home - not visible to naked eye. Typically, they are suspended in the air due to their small size and the electrostatic charge that they carry. 99% of dust in the home is made up of the tiniest particles, and these are able to even by-pass the body's system like the nose, and the windpipe. Even the body is designed to filter out only particles greater than 3-5 microns in size and keep them away from the lungs.
A typical house contains dust from pollen, spores, pet dander, lint, bacteria, etc. Even regular home activities like cooking or dusting add to the dust in the air inside the house. Such dust particles results in irritation of eyes and on entering the respiratory system, may cause respiratory disorders, damage to the lungs, or in unique cases, even cancer. For more information regarding furnace filters visit http://www.webproducts.com/Categories.bok?category=Furnace+Filters.
In order to keep the quality of the air inside the home healthy, good quality furnace filters for your furnace unit should be used. There are various types of filters available on the market. These can be disposable, reusable or refillable. They're usually made from materials like fiberglass, metal, man-made or natural fibers. The efficiency of a filter is decided by fiber size, fiber density, airflow rate and particle diameter. Different types of filters available in the market are:
Panel Filter- These types of furnace filters commonly consist of 1" fiberglass filter installed in the ducts. However, these furnace filters are not very effective in removing dust from the air, as its primary function is protection of the internal fan and minimizing dust on the heating coil. These are a very basic filter and can trap only larger particles from the air.
Washable/Reusable Filters- These are meant for extended use, and with regular cleaning and maintenance serve a very long life. Their downside is that it is nearly impossible to get completely cleaned and therefore adds resistance to the airflow. These types of furnace filters are also not very effective in trapping very small particles.
Pleated Filters- These are a modified kind of panel filters that have pleats or folds to increase its surface area. This design change makes it more efficient at trapping dust particles due to increased surface area. However, here too, the furnace filter starts resisting airflow once it starts collecting dust particles and thus should be replaced regularly.
High Efficiency Pleated Filters- These filters have an additional component of electrostatic charge that is designed to capture extremely small particles and various allergens, which make-up 99% of the particulate composition of the air. However, even these should be changed at regular intervals to maintain the air quality, and the airflow. Alternatively, refillable furnace filters are also available in this type.
High Efficiency Particulate Air (HEPA) Filters- These are extended filters that are able to remove sub-micron particles with high efficiency. HEPA filters have corrugated separators that have the core filters folded back and forth over it. This gives strength and also facilitates air passage between the pleats. However, these types of filters are not designed to fit most of the standard furnaces, as they require a separate system that includes a fan and a filter.
The actual filter that is suitable for your house depends on a lot of factors. First of all, it should be compatible with your furnace dimensions. If you live in a high pollution area, you should consider High Efficiency Pleated filters or HEPA filters. These are also recommended if any of the family members have allergies to any form of dust. For other regular purposes, Pleated filters should work fine most of the time. Care should be taken to maintain your furnace filters properly and change them when required. We spend a good part of the day in our homes, so it's important to maintain healthy air inside our house.
Berita Hari Ini
Negative Influences of Media
You want to imitate an action sequence just because your favorite action hero looked 'cool' doing it. You want to wear the LBD just because you are a fan of Coco Chanel. You want to wear the shade of nail polish Lady Gaga wears for that frantic gaga look. You want to sport your favorite actors' hairstyles and you want to walk like those ramp models do. You want to do everything that people from the glamor world do, you want to be like your favorite celebrity. Just like them, even you want to be in the news. Any publicity is good publicity, you begin to feel.
Your role models are people that the media exposes you to. You want to be someone, but not yourself! And now you say media does not influence you! Oh come on, it surely does! Mass media does affect the way in which masses think and act. It influences their behavior both positively and negatively. The positive effects are surely celebrated by one and all. But the negative effects are not conducive to a healthy society. Here, we will try to understand how media influences us negatively.
Blind Imitation
When you try to imitate your role models from the glamor industry, do you give a thought to whether you are doing right or wrong? It is often seen that young girls and boys imitate celebrities blindly. The impact of media is such that the wrong, the controversial, and the bad is more talked about. Sometimes, little things are blown out of proportion thus changing the way they are perceived by the audience. Media highlights controversies and scandals in the lives of celebrities. The masses fall for this being-in-the-news and end up imitating celebrities without much thought. Those at a vulnerable age, especially children and teenagers, are highly influenced by anything that is put before them in a jazzy way. At that age, they are attracted to anything that's flashy and anything that can make news.
Wrong Message
The negatives in society are highlighted with the purpose of awakening people about them. For example, the negative effects of addiction are portrayed through advertisements. Newspapers, television and the Internet are used to convey social messages. But unfortunately sometimes, the message is misconstrued. The 'awakening' does not reach everyone or it reaches the masses in the wrong way. So there is a section positively influenced by the media while there are others who take the wrong message from it. Media influences them negatively. What is shown with an intent to 'spread a message' ends up becoming a bombardment of the bad, the ugly. The bad is overinflated and the good goes unnoticed. Depiction of the bad has a negative impact on kids not mature enough to interpret what they are being shown. It's not just media to be blamed in this case. Parents and teachers have a big role to play in selecting what the young should see and what they should not.
Negativity
To some extent, media is responsible for generating negative feelings among those exposed to it. An early exposure to bold or violent films, books publishing adult content and news portraying ugly social practices has a deep impact on young minds. If children are bombarded with fight sequences, stunt work, sex and rape scenes, suicides and murders through books or movies, they are bound to leave a scar on these impressionable minds. And not just children, the unpleasant can impact even an adult's mind. Adults may have the maturity to distinguish between the good and the bad, but bombarding only the bad can affect anyone at least at the subconscious level. Haven't you had experiences of a bad dream after watching a violent movie? Or of imagining something scary happening to you after watching a horror film? Or a sudden fear gripping your mind after reading about a murder in your city? The reality should be depicted but not so gaudily that it'll have a lasting impact on people's minds.
Unhealthy Lifestyle
Media is held responsible for the change in eating habits of teenagers and the unhealthy lifestyle they are adopting. You ask me why? Well, because there are these junk food advertisements everywhere. There's no one advertising the benefits of eating fresh fruit everyday, no one's promoting drinking 8 glasses of water daily. The benefits of following a balanced diet are not being hyped anywhere. Media is exposing the masses to fast food products, canned food, fad diets, and energy drinks. This is leading teenagers to adopt unhealthy eating habits. No one's propagating the importance of exercising to keep fit. But there are advertisements of expensive exercise equipment, and weight and fat loss programs. Watching TV or browsing the web late night is spoiling the sleeping habits of many.
Information Overload
The media in itself is so addictive that once glued to it, you tend to forget everything else. When you are not watching TV, you are surfing the Internet, when you are not on the web, you are reading newspapers, when you are not reading anything, you are listening to something. Thus, all the time, you are glued to some form of media. It is bombarding you with content, news, information, gossip, rumors - it is exposing you to everything it has, some things necessary, some not; some things important, some not, some things you want to ignore, some things you cannot. Media is everywhere, affecting every aspect of life.
Media Addiction
The negative effects of media on children are manifested in terms of their changing mental setup and the declining quality of their lifestyle. Children should invest more time reading good books, studying, playing outdoors and exercising. Due to the oh-so-alluring media, most of their time is spent glued to the television, reading celebrity gossip, listening to something sensational or wandering aimlessly on the Internet. With a 'world' of information and entertainment waiting on the other side of a computer or TV screen, it's not unnatural for anyone to spend hours exploring it; it's addictive. This affects kids and teenagers the most, as they are exposed to things they might interpret wrongly or may not even understand at that age.
Self-hatred
Women with petite bodies and girls with a barbie figure are always shown to be more popular or attractive while the overweight are portrayed as less popular, having less friends and being bullied. This leads to a notion that thin is sexy and fat is not. When this thought grips the minds of youngsters, they take to fad diets or turn to cosmetic surgeries to get that so-called perfect body. The craze for models or actors and actresses, makes teenagers want bodies and facial features like theirs. To get rid of a big nose or to get those big pouty lips, teenagers are ready to go under the knife.
Health Problems
Media has negative effects on the physical and psychological well-being of society. People spending hours in front of a television or surfing the Internet experience eye problems. Lack of physical activity leads to obesity problems. Media influences public opinion and impacts the choices that people make. The media does play a role in portraying thin as beautiful and fat as ugly. It has led to a general opinion that size-zero is the in thing and fat and chubby are out. This makes the overweight feel out of place. They are ready to starve themselves to lose weight. This can, and has led to increasing cases of anorexia. An inferiority complex and lowered confidence in people with not-so-perfect bodies can lead to eating disorders. In a survey done on fifth graders by the National Institute on Media and the Family, it was found that kids had become dissatisfied with their bodies after watching a video of a certain very popular artiste and a certain scene from a popular TV show (names omitted on purpose).
Changed Outlook
The media has, in its own way, changed people's outlook towards life. Media is the interface through which millions look at the world outside. Media claims to depict the 'today', but not all types of media show only the truth. With the intent of stressing their point or for grabbing greater attention from the masses, media hypes or exaggerates things to a certain degree. Not everyone is able to filter that element. Most believe everything to be real, especially kids and teenagers.
Fact-Fantasy Confusion
Vampires, werewolves, witches, ghosts - where did they come from? Fairies, superheroes, angels - where did they come from? It's not only media to be blamed, as these characters belong to folklore. But media did play a role in propagating these characters and making them seem real. Aren't there ghost and vampire stories that media claims as real? These characters enter our world through books and movies. There is no denying their amusement value or entertainment quotient. But isn't it too much to blindly believe that they exist? Fiction is amusing only till the distinction between fact and fiction is clear. The reel entertains only till its difference from the real is understood. When the two worlds mix, life becomes difficult.
Right-or-Wrong Dilemma
The media is so overwhelming that the masses end up believing everything it says/shows. Media sources are so many in number and all of them so convincingly make their point, that it is hard to distinguish between right and wrong. The media is constantly bombarding us with information. How far do we go to check its authenticity? How deep do we dig to get to the root of something that's making news? How critically do we judge the reality of reality shows and the truth behind true stories? We don't think, we believe. We don't judge, we get influenced. And that's how impactive media is.
While a certain amount of exposure to media is essential for introducing ourselves to the world outside, excessive exposure, uncontrolled access and belief without thought won't lead us anywhere. They will only make the negative influence of media more obvious.
The Solution
The solution to avoiding the negative influence of media lies in limiting media exposure and choosing what to watch. News sources often bombard you with the same negative stories over and over again, in order to increase the impact. Sometimes, small incidents or events in the lives of celebrities and politicians are hyped, in order to make them more sensational. Refrain from watching such programs or news. Instead, watch good programs that carry healthy content, engage in positive activities, and encourage others to do the same. As a responsible adult (parent or teacher), exercise control on the media exposure that kids and teenagers get.
Media portrayals give rise to stereotypes, affecting your mindset. Advertisements carry subliminal messages influencing buyers' psychology, or carry direct messages that bear a negative influence. It's not possible to insulate yourself completely from the effects of media, even if you limit the exposure. And there are so many things you see around you, without choosing to watch them. The only way to shield yourself from them, is to not allow them to influence you. Don't take media portrayals by their word. Don't believe in them without thinking. Use your judgment before following or falling for anything. Put things in perspective, and don't let the media influence you to do the wrong things.
Berita Hari Ini
Positive Effects of the Media
"All of us who professionally use the mass media are the shapers of society. We can vulgarize that society. We can brutalize it. Or we can help lift it onto a higher level."
~ William Bernbach, American advertising creative director
That's what media is capable of. It can influence society both positively and negatively. While it can lead to blind imitation, it can also serve as a source of inspiration. Overexposure to media can cause information overload, but its right use leads to a global exchange of information. Wrong choices may have a negative impact on society, especially on children and teenagers. However, if used wisely, media proves to be a boon. It gives us a platform to voice our opinions on social and political issues. Owing to its reach and ease of access, it increases general awareness. It is the best source of information, entertainment, and inspiration. It provides us with effective means of communication, making the world a smaller place. Advanced technology has only multiplied its effects. In this Buzzle article, we talk about how media affects us positively.
Increased Awareness
Exposure to the different forms of media leads to an increased awareness about what's happening around the world. Newspapers, web portals, and modern-day mobile apps that serve us news feeds, lead to a speedy spread of information. The latest in every field, be it entertainment, sports, or any other, news about major events across the globe, and information about what's new, what's trending, what's in, and what's out, reaches us within minutes, thanks to media. It makes us aware of the changing social or political scenario in not just our country, but the entire world. The changing economy, speculations about a rise or fall in the prices of goods, predictions about the growth or decline in jobs, and statistical studies in various other fields can help us plan for the future. An expected dip or rise in temperature, snow or rainfall, and harsh weather conditions are reported through weather forecasts in the news media. In case of epidemics, natural hazards, or man-made disasters, media spreads awareness about the associated risks and safety measures to take. Government or non-government organizations working for an environmental or social cause can use social media and its other forms to spread their message, thus making the commoners more socially aware and environmentally conscious.
Easy and Speedy Access
Due to the rapid spread of media to all parts of the world, the access to information is easy and fast. Owing to the web technology, almost everyone has access to information from anywhere in the world. Owing to technological developments, media is not limited to big cities. It has reached the world's remotest parts, thus increasing the accessibility of information. Imagine living without the TV or the Internet. Seems difficult, right? With the television reaching almost every household, access to sources of information and entertainment increased. The speed and ease of access was further boosted by the spread of Internet technology. Today, there are several websites, TV channels as well as newspaper columns and supplements dedicated to specific fields like food, travel, animal life, etc. Experts in the field can provide guidance to the readers/audience using these platforms. Thanks to modern communication media like mobile phones and email, people at distant locations can be reached within seconds. With the increasing reach of media, service providers are eager to advertise themselves through these channels. This in turn, increases the audiences' access to different products and services, giving them more options to choose from.
Media as a Platform
Social media has served as one of the best means to voice our opinions on any and everything in the world. Blogs are a great way for anyone to express his ideas. Conversations in the form of comments on social or blog posts, and discussions in online or news forums can help in the exchange of vital information or sharing of views. Media often acts as the link between talented/skilled people and those in search for them. For example, job portals serve as a link between recruiters and job seekers. These days, there are many talent shows on radio and TV, that give budding artists a platform to showcase their talent. Also, there are websites that allow you to exhibit your art. You can demonstrate your performing art, make a video, post it on one of these websites, promote it on your social profile, and see it go viral. Web, TV, and print media are some of the most popular advertising platforms. Businesses use these to market their products and increase their reach.
Source of Inspiration
Movies, documentaries, and books that portray lives of great people inspire many. True stories are told in a way that appeals to the readers/audience. Movies like Gandhi and Lincoln proved to be inspirational because they presented the struggle in the lives of these heroes. Books like The Secret and The Alchemist are popular as inspirational reads. Documentaries, telefilms, and TV shows that narrate true stories of a fight with life's difficulties, have a similar effect on the audience. Media also helps by enabling a small idea or message to spread far and wide, thus inspiring people to come together for a cause. A call for help can reach the masses and also encourage them to contribute. TV channels conduct talk shows and interviews with successful people. Knowing about their achievements and their struggle proves to be motivational for many.
Truth is Uncovered
Media is often blamed for sting operations, but it shouldn't be forgotten that it is also media that brings the reality into light. There are several instances of news media (print, radio, or television) giving voice to the poor and the neglected. The common man can voice his concerns and the media ensures that they are heard by the right people. It acts as a communication medium between the common man and the government, by sharing government policies with people and having their voice reach the governing authorities. Thanks to media, scams are uncovered and millions are saved from losses. Media exposes to the world, cases of corruption, crime, scandals, and acts of abuse. Their cameras help bring out world's dark realities and make the common man aware of them. Corrupt people, criminals, and abusers fear the law as well as the media, for they know it can expose their reality. Media's power poses a serious threat to those acting wrong.
Media as an Industry
The media industry has opened doors to many new careers and led to a growth in many others. News reporters, correspondents, writers, musicians, designers, developers, animators, recordists, camera operators, makeup artists, costume designers, and engineers; the media industry needs them all. There are specializations in most media careers and considering the growth of this industry, the demand for these professionals will only rise. With the increase in media channels, there is a rise in the demand for advertising and marketing professionals too.
It is clear that media influences daily living. Media content contributes to a change in the values of society. It can bring a change in our system of beliefs, attitude towards life, and personality as a whole. It can change the way we think. Its persuasive nature (for example, advertisements) can influence our thoughts and behavior. It exposes us to a new world, that we can associate ourselves with. It won't be wrong to say that society is shaped by mass media. But it is also true that media is a reflection of society.
Berita Hari Ini
Books & Music :: Ipod And Music Downloads
Who wouldn't want to wake up to some of their most favorite bands, or singers? Music is a great method to not only wake up, but to awaken and start your day out the appropriate way. It's tough to believe for some people, but Apple has made buying music easier blahmp3.xyz than stealing it. It has provided the buyer with easy use of variety of music barring all factors such as place and time. It has provided the buyer with easy usage of variety of music barring all factors such as place and time. It has provided the customer with easy use of variety of music barring all factors such as place and time.
Monster Mash Thriller Diary of your Madman Witchy Woman Devil having a Blue Dress On Elvira Werewolves of London Ghostbusters Superfreak Devil went Down to Georgia. You either can wake approximately a sound effect, your chosen CD, or perhaps your favorite radio station. Online sources such because the sites listed below deliver the best info on online music downloads. Click the web link above or copy and past this url in to your address bar to get a full report on the program and its features, complete having a video tutorial on how you can make use of the software.
Earphones: Please note, where you see 2pcs earphones pictured, the earphones have finally been upgraded for absolve to 1pc high quality bud earphones. So there's no must miss a single tune while submerged ever again. Decidedly, Nicki accepted the challenge and embarked about the journey of a female emcee in the hip hop world dominated by males.
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Smartphones To Wearable Devices: All Great For Chip Supply Chain
Nokia N85 is also called as a Smartphone by 3G. Console emulators are basically programs that permit you to run ROMs, images of the actual games, in your PC, Mac, Android, etc. If you are sceptic about piracy, you need to know that emulators are legal, therefore is playing on them, so long as you have ever stood a purchase of the platform you are emulating and own a real or virtual copy of the game.
Internet connection is an additional consideration. Countries like Japan, Taiwan and Korea are some of the countries in which the chips related to those mobile phones are now being developed. The Palm Pre, however, can also automatically add a reminder inside your calendar, and get in touch people who'll be out on the town with you, to organise getting there. (TSMC) chip foundry stated in an interview with Forbes this week that he believes wearable devices is going to be the next major hot product to transform the electronics industry. The phones best feature is most likely its massive 2 mega pixel camera that's ready to utilize after you slide the lens protector cover off, the digital camera comes complete with with a Carl Zeiss optical lens and auto focus feature, what this means is you generally get sharp images for both photos and video, pictures can be used up for the size of 2048x1536 pixels The camera also includes a flash with red eye reduction and huge 20x digital zoom capability, it can also capture MPEG-4 video at 15 frames per second.
Article Directory: http://www. They hold the power to pinpoint our exact location on earth, they can. Internet connectivity.
This is one of the coolest gaming accessories available for the smartphone. This new flagship of Samsung is really a 7-inch tablet which is often folded to 5 inches and used as a smartphone. Simplicity is a part of what helps to make the i-devices so popular, but that simplicity also causes it to be very hard. Howell states, "One of the very most discussed features of home automation this season is the fact that your Smartphone has a chance to moderate your lighting within your home remotely. So, here are a few Suara.com of the best cheap smartphones available to buy now:.
Apple's New Iphone 4S: Notable Features in Pictures. Weigh the advantages and disadvantages of each and every to produce your decision. cashforsmartphones.
